![]() Standard Mail flats with simplified addresses (under 602.3.0) are also known as Every Door Direct Mail (EDDM) and may be mailed as commercial mail under 340 or, under conditions in 140, as EDDM-Retail flats.ĮDDM-Retail flats must weigh a maximum of 3.3 ounces and must have a length greater than 10-1/2 inches long, a height greater than 6-1/8 inches high, or a thickness greater than 1/4 inch thick. For general retail mailability, all pieces 1/4 inch thick or less must be a minimum of 5 inches long and 3-1/2 inches high and 0.007 inch thick.ġ40 Standard Mail Flats - Every Door Direct Mail (EDDM)-Retailġ.1 General Description of EDDM-Retail Service More than 11-1/2 inches long, or more than 6-1/8 inches high, or more than 1/4 inch thick, except as allowed for EDDM-Retail flats under 140. Mailing Standards of the United States Postal Service, Domestic Mail Manual (DMM)ġ00 Retail Letters, Cards, Flats, and ParcelsĪ. We are adding an alternative marketing name of Every Door Direct Mail. Our current standards for use of simplified addresses for Standard Mail entered through Business Mail Entry Units and simplified addresses used on other classes of mail are not changing. In addition, mailers do not maintain a trust account for postage payment instead paying at the time of mailing and using a simplified postage statement. To help determine the best marketing area for their mailpieces, mailers access an online tool to find the number of deliveries for each route or Post Office Box™ section within their local Post Office’s™ delivery area. ![]() When mailers mail under the new conditions for EDDM-Retail, the Postal Service does not charge the one-time permit imprint application fee nor the annual presort mailing fee otherwise associated with mailing Standard Mail. We are also adding a new alternative marketing term “EDDM” for Standard Mail flats with simplified addresses entered at Business Mail Entry Units (BMEUs). Policies, Procedures, and Forms Updates Manuals DMM Revision: New Formal Mailing Option of Every Door Direct Mail-RetailĮffective January 27, 2013, the Postal Service™ will revise Mailing Standards of the United States Postal Service, Domestic Mail Manual (DMM ®) 100, 300, and 602 to add new standards for saturation mailings of Standard Mail ® mailpieces known as Every Door Direct Mail-Retail ® (EDDM-R or EDDM-Retail).Īlthough Standard Mail ® mailpieces have been allowed to bear simplified addresses for many years, the Postal Service is including simplified mailing procedures for EDDM-Retail, a type of Standard Mail saturation flats that bear simplified addresses and are entered in quantities of 5000 or less per 5-digit ZIP Code ® at the delivery unit office.
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